This blog is dedicated to Jesse and Maya's Wednesday morning section of Introduction to Experience Design at the Ontario College of Art and Design, Winter 2009.
Wednesday, January 14, 2009
Reference Material: Ethnography Presentation
Click here to download the Ethnography presentation.
Experience design is the practice of designing products, processes, services, events, and environments - each of which is a human experience – with the specific focus of the design activity being the quality of the user experience. In turn, the quality of any experience is a combination of factors which include individual or group needs, desires, beliefs, knowledge, skills, experiences, and perceptions. Experience design combines technological innovation with social innovation, psychology, linguistics, cognitive science, architecture and environmental design, information design, ethnography, brand management, interaction design, service design, storytelling and heuristics.
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